When it comes to social media, all of the social media gurus will tell you that you have to find a way of taking your audience off social media and taking them to an email list. Now, every time I send an email, I make around five thousand dollars, which is more than I was making in a whole month of working full-time as a doctor. This is something I’ve known for years and have tried to be consistent with, but it’s been a struggle. So, what do you do when you know that you should be creating email newsletters for your audience, but you don’t have the time to write these emails or even come up with the ideas for these emails? Use AI to do it.
I’m a 37-year-old building a multi-million dollar content agency, and ever since ChatGPT has been out, I’ve used it, but not to the full capability as I should. So, enough is enough, and it’s time for a change. Today, I’m going to be using ChatGPT to come up with ideas for my newsletters as well as write the newsletters for me.
First, we have to figure out a couple of different things. What is the mission of the newsletter? Who am I writing the newsletters for? And how many emails are we actually creating? For the mission, it’s to help entrepreneurs and creators who are just starting out to create better content, help market themselves, and overall just create more visibility for whatever it is that they do. As for the number of emails, we want to have two emails go out per week from now until the end of the year, which is about 50 emails.
The problem with all these public platforms is that you ultimately don’t own the audience. YouTube owns the audience, and right now, I’m just building a house on borrowed land. If I can take some of my audience and put them onto an email list, now I have a direct relationship with that audience. I can show up in their inbox every single week and share stuff of value. This also means that when I have something to sell, I could potentially sell it to my email list.
Now, let’s get into ChatGPT and get these email ideas. I’m not mad at these. One by one, I’m going to prompt ChatGPT to write a 200-word email for these prompts. Wish me luck!
Okay, I’m officially done. I’ve created 50 emails, scheduled the emails, and now I’m ready to continue to build this tribe of mine. I won’t know for sure how this process will really help my business until roughly by the end of the year, but I must say that by doing this and using AI to help me craft these emails and create newsletters, it’s got me feeling real motivated and accomplished.
And that’s what I need. But now, let’s get down to the breakdown. I’m gonna let it break down, breakdown. Before we get out of here, let me give you guys what I actually learned from this challenge, this process, whatever I want to call this.
First thing, and probably the main thing, is that ChatGPT, or pretty much any AI service, helps you become very much more proficient. But with that, it doesn’t make you stand out because it’s just using what they think the general public wants to see or wants to hear. For me, I need something that’s going to make me stand out. I don’t need to be like everybody else or all the professionals that are actually doing this right now. I need something that’s going to make me stand out amongst everybody. So, that’s one of my strikes against this process, is that it gives you very generic conversations, very generic ideas, and just very generic thoughts.
Another thing is, I got through half of these emails and I realized that I can’t just send out these emails exactly how ChatGPT gives it to me. I had to actually go in and add my own personality, which took up a good amount of time. But with that, I was allowed to kind of tweak it and make it fit my tone, my voice, and all of that.
So, the last thing is, use ChatGPT, use AI to actually grow your business, but you still need to remember to add in the one thing that makes you stand out and the one thing people actually come to your brand to see.
In this year.
