You’re listening to the Wired for Impact podcast. Well, most of the people that are using ChatGPT are using it wrong. They’re going in there and creating a chat, asking it to do things instead of asking the chat to do something. You should probably spend 30 minutes training it before you even ask it to do anything. So, there are six specific steps that we teach in the AI Persona method. It’s a proven method on how to train an AI. The first step is to make sure that the AI understands the role it’s going to play in your business. Think of it like an employee. Describe what that role of a copywriter is and what it would do. Educate it on your business, target audience, service offerings, product value, and background information. After educating it, start asking it questions. One of the first prompts is to ask how it can help you serve your clients or fill in the blank to achieve specific goals. It will have all the necessary information to provide congruent suggestions. You can also ask it to create a content outline or an Excel spreadsheet in table format. Another tool you can use is Magi, which allows you to share with your team. It’s important to treat every chat as an individual AI Persona. You can have different accounts for different Personas or log into one and call up the Persona you need in the moment. Claude is another AI tool that is great for marketing language and analyzing copy. It can analyze books and generate high-quality content. It’s important to have a personal brand and a business brand, as they serve different purposes. Educate the AI on each brand and ask it to write a bio for you. You can also ask it to write stories or create social media posts. The possibilities are endless. So, take the time to properly train ChatGPT and explore the various tools available to enhance your AI experience.
