So you’re a realtor and you may be dabbling in AI for your business. You’re experimenting with chatGPT, but you may not be getting the results that everyone has been raving about. In this article, I’m going to tell you exactly how to optimize this superpower so that you can start streamlining your business, save money, and save time.
I’m Carrie, an AI-powered realtor working in the Hamilton and Niagara areas. I’m a real estate influencer on social media and I teach realtors how to implement both social media and AI at a high level with the main purpose of streamlining the buying and selling process for their clients.
In this fast-paced world of AI, where new tools, chat bots, and websites are coming out daily, chatGPT remains my go-to for the time being. Until something better comes out, driven by powerful algorithms and natural language processing, chatGPT remains the essential tool for realtors looking to streamline and power up their business.
It’s easy to get distracted by all the brand new AI tools, but I’ll let you in on a little secret: chatGPT is usually the resource that these companies are accessing for their tools and apps. I’m going to tell you exactly how to optimize chatGPT for your real estate business by priming setup and high-level prompt framework for your business.
So let’s dive right in. First, we need to prime chatGPT so that it knows as much as it can about you, your business, your goals, and your targets. This requires a lot of thought and strategy, but I promise the payoff and the high quality of results that you’re going to get is worth it.
There are three steps to this:
- Custom instructions: This happens in your settings. There’s one section that will save information about you, your business, and your goals, and another section where you will tell chatGPT how you want it to behave and respond to your prompts. I’ve done a lot of research on this and I have curated a list of instructions that increase the quality and format of the output. Message me to get in contact with me and I’ll share that with you.
-
Priming: Spend a few hours having an initial conversation with chatGPT. Tell it absolutely everything it needs to know about you, your business, your goals, your clients. The key to doing this successfully is by prompting chatGPT to ask you questions and clarify answers.
-
Initiate web access: Traditionally, chatGPT is limited to 2021 data. However, there are extensions that can increase chatGPT’s knowledge base by giving it direct access to the web. This is an invaluable tool when working with stats, data, and predictable analytics. You need this.
Now that chatGPT is educated on you and your brand, let’s get into how to structure your conversations or prompts to chatGPT. This is called prompt engineering.
Here’s what it looks like:
-
Within your initial prompt, give chatGPT an identity. Act as the best marketing company in North America, or act as a lawyer. Give it an identity.
-
Give chatGPT a job. Tell it specifically what you want it to do. This is all in the initial prompt in the chat box.
-
Give details and examples. Be very specific and highly detailed about your goal, your target, and what you want the results to look like. Ask chatGPT to use a specific tone. Give examples if there are any available.
At the end of your prompt, ask chatGPT to ask you any questions that it needs to know about your business, your requests, your goals. This will help it provide optimized results.
There’s a new update: You can now train chatGPT on your own data. It’s called fine-tuning and it gives developers the ability to customize models. However, it is complicated and there is a significant cost involved. But AI companies are working on making this customization more accessible to the public.
A warning: Do not purchase chatGPT prompts. Most of them are not great and are a waste of money and time. Instead, learn how to set up the systems and ask the right questions. Work with an expert who understands the new technology and can align it specifically with your needs as a realtor.
AI is not a trend, it is a profound shift. Clients will soon demand that you’re using the latest technology, and that is what AI is. It has the potential to bring the client experience to a whole new level, create better marketing for their listings, and ensure nothing is falling through the cracks. Don’t risk losing business, hire an expert or a coach who can optimize your systems with AI.
In conclusion, AI is a game-changer for realtors. By optimizing chatGPT and implementing AI in your business, you can increase efficiency, creativity, and engagement. Explore coaching with an expert to optimize your systems with AI and stay ahead of the curve. The future is here, and AI is the key to success in the real estate industry.
If you have any questions or need further assistance, please feel free to contact me. All my contact information is below.
