I just figured out a chat GPD prompt that has been acting like Viagra for my website. Just look at how bonkers my share of voice has been increasing on digity marketing.com. In this video, I’m going to demonstrate how it works live. But we have a big challenge on our hands. There’s this keyword SEO campaign management that’s been driving me absolutely insane. I’ve ranked number four for it for freaking ever, and no matter how many lambs, virgins, or hours of sleep I sacrifice, it just won’t budge. But even though I’m ranked number four for it, it still generates tons of leads for my agency, the search initiative. Let’s see if this new chatGPT prompt can get it to number one on Google.
But real quick, if you want to learn my best SEO wizardry, go to the link in the comment to sign up for my free SEO training Master Class. It goes over everything I’m doing today in 2023 to get websites to the top of Google.
Now, let’s get straight to the prompt. First things first, to get this to work, you’re going to need to put chatGPT into GPT 4 mode. The plugins you’ll need are ask your PDF, which will allow chatGPT to read PDF files, as well as web pilot, which is currently the best way to get chatGPT to access the internet.
Here’s the first line: ‘Please start by reading this document insert document URL here.’ For the URL, I’m going to plop in Google’s quality Rader guideline. I want to train chatGPT to become an expert on all 176 pages of the QRG, which is a document that is given to human evaluators to give feedback to Google on whether their results are good or not. In other words, it’s how Google wants their algorithm to work, and we’re training chatGPT to be an expert at it. You could also do the same with the helpful content documentation, the Google spam policy, the review guidelines, or this disturbingly detailed guide on how to shave a cat. What you do with your time is not my concern.
Next, chatGPT, read my article here. And I’m going to put in my URL that I want to rank higher on Google. Then compare my article with these three that rank higher for the keyword insert keyword. And then we have placeholders for the articles above me that seriously need a GTFO.
Now, the following prompt text is super important and took me a few hours to get perfect. Based strictly on the guidelines or principles outlined in the first document, analyze these articles and compare them in terms of the depth and detail of the content, the demonstration of expertise and credibility, and how well they fulfill the user’s intent. I want my content to be compared to the other articles only in the context of the quality Raider guidelines. If you miss the word strictly, it’ll give you generic SEO advice like ‘make your website faster.’
In the prompt, provide a list of specific action points for improvements that could potentially enhance the ranking of my article strictly based on areas where you verified through the text that the other articles are performing better. There’s our friend strictly again. And then, to top it all off, please exclude any generic SEO advice. I only want action points based on where these articles are outperforming mine.
So, in a nutshell, we’re training chatGPT to become an SEO expert. We’re having it analyze my content, and then it’s going to give me an SEO action list to overcome where I’m weaker against these other articles.
I’ll get to the results in a sec, but why did I just have it tell me how to write the perfect article? Why did I just ask to be better than the other articles above me? Like my friend Kyle Rof says, ‘How do you survive a bear attack? Do you need to be faster than the bear? Good luck, these freaking things run 30 mph. You just need to be faster than the other people you’re with.’ Google works the same way. You don’t need a perfect article, you just need the best article.
To add in case you want to engineer a prompt like this yourself, I have some advice for you. When you get your output, don’t assume that chatGPT did what you wanted. You need to debug it. In the development of this prompt, chatGPT gave me generic advice that didn’t have anything to do with the articles being analyzed. So, I asked it how could I have adjusted the prompt such that you would not have made this mistake of giving me generic advice. Please give me a new prompt. And it did, as you see here.
Now, let’s fire off the prompt and see what happens. First, you can see that it’s using all the plugins to read the quality Raiders PDF, as well as the four articles it needs to analyze. A few minutes later, and voila, we have our report.
Here’s a comparison and specific action points for improvements based on the Google search quality evaluator guidelines and the content from the four articles. Sweet, this is exactly what we wanted.
Now, let’s break it down. Based on the report, my article is good, but it also pointed out some flaws like not addressing specific problems or questions. The web effects article in position one has strengths in detail, demonstration of expertise, and providing solutions to common problems. The search digital article was good but had some flaws in the depth and detail department. The brafton article was also liked just as much as the webfx article.
The action points for improvement include more specific examples or case studies to illustrate the points being made. It also recommends mentioning explicit credentials or qualifications to enhance credibility. The article should be more user-focused by addressing specific problems or questions that a reader might have. It suggests including a step-by-step guide and providing solutions to common problems.
In summary, we trained chatGPT to become an SEO expert, analyzed my content, and received an SEO action list to overcome areas where my article is weaker compared to others. After implementing the recommended improvements, my article’s ranking for the keyword SEO campaign management improved from position four to position two. The article also generated more leads for my agency. However, I aim to reach the number one position by closing the gap in domain rating and topical authority.
To improve domain rating, I’m using Haro and searchintelligence.co.uk for digital PR and link building. To enhance topical authority, I plan to create more SEO content and cover all subtopics in the niche. By implementing these strategies, I believe I can achieve better rankings and increase organic traffic.
Remember, SEO is a continuous process, and it requires ongoing efforts to stay ahead in the search results. With the right strategies and tools, you can improve your SEO campaign management and achieve better results.
If you want to learn more about my SEO strategies and techniques, sign up for my free SEO training Master Class. It covers everything I’m doing in 2023 to get websites to the top of Google. Don’t miss out on this opportunity to level up your SEO skills.
That’s it for now. Stay tuned for more videos and updates on SEO and digital marketing. And remember, second place is the first loser. Let’s strive for the top spot!
