Hello everyone, Julian here in this video. Today, I am going to guide you through the process of creating an entire lead funnel for building contractors. Our goal is to sell them lead generation services using the power of chatGPT.
First, let’s start with the value proposition. It is important to have a strong value proposition for all of our sales copy. To create a value proposition, we need to identify the customer’s main problem, list all the benefits our product offers, describe what makes these benefits valuable, connect this value to the buyer’s problem, and differentiate ourselves as a preferred provider of this value. Let’s generate 20 value propositions using these steps.
Here are some examples of value propositions:
- Are you tired of spending countless hours searching for new clients? Our lead generation services connect you with potential customers actively seeking your trade expertise.
-
Maximize your business growth with a steady stream of high-quality leads tailored to your Contracting Services.
-
Say goodbye to unpredictable revenue cycles. Our lead generation solutions ensure a consistent flow of qualified prospects for your trades business.
Now that we have our value propositions, let’s move on to writing sales copy for a landing page. We want to use Unicode for emphasis, like emojis, and follow the Dan Kennedy formula for sales copy. The objective of the landing page is to encourage contractors to book a Zoom call where we can discuss their lead generation needs.
Next, we need to create a sales video for the landing page. The sales video should solve a problem, create excitement, and have a sense of urgency. Let’s generate a script for the sales video using the formula for a really good sales video.
Once we have the landing page and sales video ready, we can create slides using PowerPoint, OpenOffice, or Google Slides. This will enhance the visual appeal of the landing page.
In the next video, we will write the email copy using chatGPT and gather a list of contractor email addresses to send our emails to.
Thank you for watching, and I’ll see you in the next video!
