Today, I am going to teach you how to do link building at scale and how to use it to scale thousands of backlinks across hundreds of websites. As you may have seen on my YouTube channel, we are doing a 100 website challenge across 90 days to build out 100 niche websites. One of the key factors in the success of these websites is the link building strategy that we are implementing.
Link building is the process of acquiring hyperlinks from other websites to your own. It is a crucial aspect of search engine optimization (SEO) as it helps improve your search rankings. The method we are using for link building is outreach, where we reach out to relevant websites and ask them to build a backlink to our website. The key is to focus on building natural and relevant backlinks.
To scale our link building efforts, we use a software called Pitchbox. Pitchbox allows us to automate and streamline the outreach process, making it easier to send a large number of emails and track our progress. We can filter prospects based on quality metrics such as domain rating and organic traffic.
When it comes to the number of backlinks you need, it depends on your goals and the competitiveness of your industry. We recommend building three to five backlinks per week to maintain a natural link velocity. It’s important to focus on quality rather than quantity. Building spammy or irrelevant backlinks can actually harm your rankings.
In terms of the types of websites you should target for backlinks, aim for websites with a decent domain rating and organic traffic. These websites are more likely to have a positive impact on your rankings. Avoid spammy forums or user-generated backlinks as they have little to no power.
Another important aspect of link building is the content you are linking to. You can either create a link magnet, a high-value piece of content that attracts backlinks, or build backlinks to individual pages on your website. The key is to have a consistent amount of content and backlinks to improve your website’s authority.
When it comes to outreach, it’s important to negotiate the cost of backlinks. Many websites have no idea how much their backlinks are worth, so you can often negotiate a lower price. It’s also important to maintain a natural link velocity and avoid building too many backlinks at once.
Overall, link building is a crucial aspect of SEO and can give your website a competitive advantage. By following a comprehensive link building strategy and focusing on natural and relevant backlinks, you can improve your search rankings and drive more organic traffic to your website.
